The Digital Marketing Executive is the key person in charge of executing the company
and client’s digital marketing campaigns.
He/she/they are involved throughout the
campaign ideation, planning, implementation, measurement, and optimization process. It
is therefore essential that he/she/they have hands-on experience using various digital
The Digital Marketing Executive works closely with the CEO, clients, and vendors to
achieve specific company objectives such as increasing digital sales, generating content,
lead generation, brand engagement, and conversions.
The Digital Marketing Executive reports to the Chief Executive Officer.
This role is remote, and the candidate is expected to have fast and reliable internet
connections and their own desktop / laptop.
Assist the team in executing the overall digital marketing strategy
Implement and manage digital marketing activities across a broad range of
digital marketing channels (SEO, SEM, Social Media, Email, Mobile, Display)
Manage and maintain the company’s owned media including websites, mobile
apps, and email/CRM software
Manage the creation of relevant and engaging digital content for publishing
onto various digital platforms
Manage client social media marketing campaignsSet up conversion, pixel, and event tracking on the website and across various
digital platforms Conduct research on market trends, brand’s audiences and competitors, and
end-to-end consumer journey to drive engagements and conversions
Analyze digital marketing analytics reports and share insights with the team to
develop optimization plans
Stay abreast of emerging digital tools and platforms, digital marketing trends,
new technologies, and share insights with the rest of the team
Creating email campaigns and email funnels.
Content creation; including blogs, basic video editing, pitch decks and social.
Strong english (verbal and written)
Experience running successful paid and organic marketing campaigns
Experience creating social media content
Solid knowledge of web analytics and Google Adwords
Experience in email marketing campaigns
Proven experience in writing PR and Content Marketing.
Availability to be on client calls with the US (as needed)
A business development mindset (we pay commissions for leads and sales)
Commitment to deadlines
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