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Content Writer - Marketing Initiatives

 Gurugram  0  TD-16

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Job Details

Company A leading IT company
Position Content Writer - Marketing Initiatives
Required Experience 0-2 years -2
CTC Best in the industry
Location Gurugram
Job Code TD-16
Posted On 10 Jan 2021
Application Deadline 10 May 2021

Skills


  • Qualifications
  • Bachelor's degree in Marketing or relevant work experience
  • Experience in full life cycle project management
  • Proficiency in major digital and print platforms

    Desired Candidate Profile
  •  Ability to develop marketing collaterals, newsletters, product brochures and power point presentations with the graphics and marketing teams
  • Proven track record of clear concise writing with impeccable grammar
  • Confident in producing work across multiple platforms
  • Prior experience of content writing for website and social media would be an added advantage
  • Excellent oral and written skills
  • Great knowledge of social media strategies would be an added advantage & would be given more preference
  • Possessing good knowledge of social profiling activity would also be an added advantage

Description


The ideal candidate possesses a passion for writing and an innovative ability to create successful marketing campaigns and aid in creating company growth. You will be responsible for generating exciting and compelling stories on both digital and print sources of media.


Responsibilities

  • Create new content to assist marketing campaigns
  • Online Reputation Management & social profiling
  • Work closely with marketing team members to create and write engaging content for Ads, social media platforms, Email marketing campaigns etc.
  • Optimize website content and blog posts using SEO best practices
  • Aligning multiple brand strategies and ideas
  • Research, conceptualize and write unique content
  • Managing, maintaining and publishing an editorial calendar, leveraging insights to inform decision making and content prioritisation
  • Great knowledge of social media strategies would be an added advantage & would be given more preference

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