Brand Editor/Content Head

Job description

·       Leading & Building content marketing strategy for the farm and specific marquee campaigns as a part of content marketing roadmap that includes Digital/ Performance/ Social & Editorial partnerships, CRM, PR & Publicity

·       Ensuring all content is on -brand, consistent, in terms of style, quality & tone of voice across channels

·       Partner with creative, studio, and external agency teams to build content assets needed for campaigns and season launches

·       Deep dive into consumption outcomes and marketing impact and continually experiment on marketing approaches and tactics to build organic traffic for the brand

·       Maintain, develop & execute master content calendar for the brand

What to bring

·       8-10 years of experience in In -house creative studio/ agency along with deep knowledge and experience in driving & managing digital content marketing

·       BA in literature (mandatory) & MA (preferred) or similar qualification

·       Consumer Tech/ FMCG / D2C experience is highly desirable

·       Should possess leadership skills to lead the content team to successful completion of its objectives

·       Strong attention to detail and ability to work with timelines